Olympic champion Jonathan Edwards launches the largest cultural consortium of UK universities in support of the Cultural Olympiad

Launch Event: 27 April, 2.30pm at St Paul's Pavilion, Floor Six, Royal Festival Hall, South Bank Centre, Belvedere Road, London SE1.

Universities across the UK have joined forces under the banner of the Creative Campus Initiative to create a programme of innovative and dynamic cultural events inspired by the Olympic and Paralympic Games in 2012. Throughout the summer of 2010, more than 100 special commissions, exhibitions, performances, research and debate activities will take place across the South East.

Olympic Triple-Jump champion Jonathan Edwards said, “I’m amazed at the sheer volume and diversity of creative projects that the universities have produced. These are bringing the arts and sports together in unexpected and unique ways. I believe that higher education plays a unique role in raising the aspirations and skills of young people and this programme shows universities working closely together, inspired by the London 2012 Olympic and Paralympic games”.

The programme invites leading artists and performers to collaborate with students, academics, schools and communities to create new works and events which embrace, challenge and reinvent the Olympic spirit. Highlights include a film project by Chris Yatesand curated by artist Adam Chodzko featuring horses undergoing rigorous schooling, a musical composition inspired by the different elements in Olympic diving, as well as an innovative production by the acclaimed Sign Dance Collective which draws on the stories of Paralympians and Olympians.

The 13 universities who make up the CCI consortium share a common belief that the programme will help stimulate new forms of creative exploration, research and learning, opening up different progression routes into Higher Education for young people, particularly from disadvantaged communities.

Dr Seymour Roworth-Stokes, Pro Vice-Chancellor at the University for the Creative Arts and Chair of the Consortium's Steering Group, said, “This programme is a once in a lifetime opportunity to achieve an unprecedented level of cultural collaboration between Universities in the UK. It will open up the cultural resources and assets of our campuses, providing greater access to world leading, practice-based research in the creative and performing arts”.

Creative Campus Initiative is funded by the Higher Education Funding Council of England and is an initiative of the HE Cultural Forum.

For more information please contact:

Press Office, UCA

T: 01252 892939


Brunswick Arts

T: 020 7936 1285