Dr Sarah Atkinson and Helen Kennedy lead a national project into new models of cinema consumption
16 Jul 2015
In response to the booming live cinema industry in the UK, Live Cinema UK has announced the first piece of national industry research on the sector funded by Arts Council England Grants for the Arts, in partnership with University of Brighton media researchers Dr Sarah Atkinson and Helen Kennedy.
This collaboration marks the latest project from Atkinson and Kennedy, who are leading research into live, event and expanded cinema experiences and audiences. Their recent research into Secret Cinema has been published in the G|A|M|E Journal and presented at the Society for Cinema and Media Studies (SCMS) conference in Montreal. They are currently editing the first special issue journal of its kind dedicated to live/event cinema.
With contributing partners including Film Hubs North, North West Central and Scotland as part of the BFI Film Audience Network, This Way Up conference, HOME Manchester, Sensoria Festival, Leeds International Film Festival, Sneaky Experience and the BFI, ‘Live cinema in the UK’ aims to identify the economic value and impact of live cinema events in the UK: film screenings augmented by immersive theatre, live soundtracks or other additional experiential activity.
Surveying the industry as a whole, alongside live cinema public audiences, the research will produce an online searchable database of live cinema projects, artists and exhibitors, encouraging further collaboration between the film and arts sectors.
A wealth of musical talent will contribute to the project, with artists including DJ Yoda, Asian Dub Foundation and British Sea Power to contribute to a series of online videos covering their experiences of creating live music to film screenings.
The full report will be published in May 2016 to coincide with the inaugural International Live Cinema Symposium, to be convened by Atkinson and Kennedy, and the launch of the first academic journal issue dedicated to Live Cinema (Participations: Journal of Audience & reception Studies, Edited by Atkinson and Kennedy). The initial findings of the research and economic impact will be discussed as part of This Way Up: Exhibition Innovation conference at HOME Manchester on December 2nd and 3rd 2015.
Lisa Brook, Director of Live Cinema UK said: “We are thrilled with the Arts Council’s decision to fund this ground-breaking research project, demonstrating a commitment to supporting artists and producers who take the moving image as inspiration for the creation of art, thrilling audiences around the UK unlike any other country in the world.”
Sarah and Helen stated: “The 'live' cinema economy is a vibrant and burgeoning area, but as a nascent form, there has yet been no comprehensive industry studies into the field. Other than box-office figures from larger-scale events, there is no other reliable data from which to draw, which is much needed, and crucial to informing the development, growth and understanding of this rapidly expanding form of cinema culture. We are absolutely delighted to be collaborating with Live Cinema UK to drive this important work forwards”.
A comprehensive call for participants will take place in August 2015. Any artists, exhibitors, distributors and producers interested in the project can email email@example.com to register their interest. Regular updates will be available at www.livecinema.org.uk, on twitter @livecinemauk and on Facebook at /livecinemauk.
‘Live cinema in the UK’ is supported using public funding from Arts Council England.