This one day Media Workshop, led by Media Players International,
is for research students who want to publicise their work in the non-specialised media. Making the case
for your research to the general public through the media has never been more
important, and this course will give you invaluable lessons from two very
experienced ex-BBC journalists, Tim Grout-Smith and Lily Poberezhska. The course,
which we have given at 38 UK universities, will also help you to build skills
that may be crucial to getting grants in the future.Even
if you have no plans to talk to journalists, the these highly transferrable
skills will help you to deal with difficult questions in vivas and at academic
conferences, in converting research findings to business applications and in
any situation when you need to talk about your research to non-specialists.
You will learn what makes a good story in media terms,
how to spot one in your own work, and how to handle the tensions between
scientific/academic and journalistic methods.
Then we help you to prepare
yourself for a media encounter: dealing with the initial enquiry from
journalists, developing your messages, answering difficult questions with
confidence and using effectiveinterview
techniques for press and the electronic media.
In the afternoon you will get a chance to practise an on-camera interview on your research
subject to try out techniques learned earlier, and receive individual
feedback from us on your strengths and areas for improvement.
We keep the whole day interactive, with exercises and
interview practice, and we strive to make it enjoyable as well as practical. We do not believe in learning by humiliation,
and seek always to build confidence, not throw you in at the deep end.
Every exercise is
tailored to your individual research interest. That’s why it is really
important that we get a summary of your research in non-specialist language (template will be provided when you sign up for the workshop) at least a week before the session.
Here’s some feedback
from our participants:
"Top notch. Best
training I've had at Sussex (and I've had some great training here)"Ros Barber, English Lit. PhD
student, Sussex University
“Very interesting and useful!
Challenging (in a good way). Very well researched!” Rosie Ram, PhD student, RCA
“ I am impressed with the amount
of research done in order to give the impression of a real interview” Joana
Neves, PhD student, Kingston
“Really appreciated the depth of
preparatory research conducted by Lily and Tim”Gareth Fletcher, PhD student, Kingston
“I really enjoyed it and it was so helpful - as preparation
for media interviews and for writing in general as it made me think of lots
more questions that I need to respond to in my writing!” Zoe Moores, PhD student,